Tyron Wheeler & Liv Abbey - Expand Contant

Expand Content is a full-service digital marketing agency based in Adelaide, specialising in content creation, website development, and performance marketing. We craft purpose-driven strategies that help businesses connect with their audiences through engaging storytelling, high-quality visuals, and data-backed campaigns. Led by Tyron Wheeler and supported by Digital Marketing Coordinator Liv Abbey, our team ensures every piece of content aligns with business goals and drives measurable growth.

Founded by Tyron Wheeler, Expand Content was built on the belief that every brand has a unique story to tell — one that deserves to be told with impact. With a strong background in sales and marketing, Tyron leads the agency’s strategy and creative direction, working with businesses to enhance their digital presence through high-quality content, SEO, and paid campaigns.

Supporting the agency’s growth is Digital Marketing Coordinator Liv Abbey, who brings organisation, creativity, and a passion for digital strategy. Liv plays a key role in content planning, social media management, and campaign execution, ensuring seamless operations and client success. Outside of Expand Content, she is deeply invested in health and wellness and teaches Pilates in her spare time.

Over the past two years, Expand Content has helped a diverse range of clients — from luxury home builders to eCommerce brands — grow their digital footprint and convert audiences into loyal customers. Whether it’s through stunning visuals, website optimisation, or paid ads, the focus is always on delivering results-driven marketing.

Q&A

What made you decide to become a freelance creative? What drives you to create the work you do?

I started Expand Content because I saw a gap in the market for digital marketing that wasn’t just about throwing content out there but actually building brands with purpose. I’m driven by the impact great storytelling and marketing strategy can have on a business — whether it’s helping a brand grow from scratch or fine-tuning an existing business for digital success.

What are your hobbies outside of your freelance work? What are you willing to share about who you are?

Outside of work, I love wakeboarding and anything to do with the water. I also enjoy staying active, pushing myself outside my comfort zone, and spending time with my family and mates.

What made you decide to join a co-working studio? What do you like most about working from Cog?

Being part of Cog Creative was a no-brainer — having a workspace surrounded by other creatives and business owners brings a different kind of energy. It’s an inspiring space that fosters collaboration, and I love the community-driven aspect of working alongside like-minded people who are all pushing to grow their own businesses.

What is the project you are most proud of so far?

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Work